Alcantara: A Synthetic That Touches Human Emotions, CEO Says – Ward’s Auto


Ward's Auto

Alcantara: A Synthetic That Touches Human Emotions, CEO Says
Ward's Auto
It looks and feels like suede leather, but it is a proprietary mixture of polyurethane, polyester and microfibers. “Why is it unique? Because of its technological process and yet it is very emotional,” says Alcantara CEO and Chairman Andrea Boragno ...

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